The YWCA of Palestine and the East Jerusalem YMCA’s deep-rooted involvement in advocacy and their commitment to act as a reliable source of information to their partners and friends resulted in the formation of the Joint Advocacy Initiative project in 2001.
 

This joint project, which was the first in the history of the two organizations in their current structures, was received positively within the NGO community in Palestine and abroad since both organizations enjoy a very good reputation on the national and international levels.

In order to target the YWCA/YMCA local, regional, and international movements and their constituencies –churches and church-related organizations worldwide, as well as the Palestine community, the YWCA of Palestine and the East Jerusalem YMCA have initiated and participated in a number of campaigns, programs, conferences, seminars, and workshops on the local, regional, and internationals levels.
 

The Olive Tree Campaign seeks to plant and replant trees in areas where they have been uprooted or destroyed, or in areas where the fields are threatened to be confiscated by the Israeli Occupation Army or settlers. The campaign's goal is to plant 50,000 olive trees in Palestinian territories with the sponsorships of YMCAs and YWCAs, as well as churches and other groups and individuals around the world.

Calls for Boycott, Divestment, and Sanctions against Israel until it complies with International law and universal principles of human rights. This campaign is an appeal to pressure your respective states to impose embargoes and sanctions against Israel. We also invite conscientious Israelis to support this call, for the sake of justice and genuine peace.